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STEVE GURNEY BOOK
When multisport legend Steve Gurney needed someone to help him write his story he turned to me. Two other writers had tried to help. It wasn't until we met that he finally found someone who could really listen to
what he was trying to say and find the right words to shape and share his stories. Lucky Legs became number three on the NZ adult non-fiction best selling list for months. It has since been reprinted as it sold out.
"I'm indebted to Robin Major for her co-writing. Her intelligience and similar outlook made for speedy writing and brilliant teamwork."
Steve Gurney
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Lift Your Direct Marketing Response
Rates With Better Words
Customers will only respond to your direct marketing communication if it is compelling, low risk
and painless.
This requires a thorough understanding of your target market, careful segmentation of your database, making a compelling offer and communicating it in a way that appeals both rationally and emotionally. Professionally written direct marketing
text:
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Creates more sales leads at a lower cost per lead |
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Results in more signed sales orders |
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Increases customer satisfaction and loyalty |
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Grows the marketing database |
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Generates more customer feedback |
Professional Direct Marketing Copy
Based in Christchurch Robin Major Marketing writes direct marketing material for New Zealand busineses. My direct marketing copywriting services include:
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Researching and writing new direct marketing letters and associated material from scratch |
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Optimising the message, structure and content of existing direct marketing material to improve response rates |
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Contact me today to receive obligation-free advice about the words you need to create or optimize your direct marketing.
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