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The Insurance Clinic Marketing Case Study
| Business Type: |
Financial Advice |
| Marketing Solution: |
Website Copywriting + Sales Proposals |
Insurance Clinic director Stephanie Wiki was named the inaugural Professional Advisors Association Advisor of the Year 2008/2009.
Stephanie contacted Robin Major Marketing because she wanted assistance with content for her new website. She had already engaged a website designer but was stuck when it came to providing new content to populate the new site.
After our first meeting I was engaged to review the proposed new website structure, suggest improvements and write new text that would generate sales leads and rank well on search engines.
Based on the success of the website project, The Insurance Clinic engaged my services to:
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Write proposals to persuade HR managers of large companies to allow The Insurance Clinic to hold information marketing seminars |
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Provide ongoing marketing advice about other proposed marketing initiatives to ensure the company is investing its time and money wisely. |
"My new website had been in the making for three and a half years. I had thought my designer did everything so when she said I needed to provide her with all the information I was stuck. Robin was referred to me and I must say at first I was skeptical. When we
first met I had no intention of making a decision to use her services but within the first free hour consultation it was soon clear she understood my business and most importantly what I was about.
"I remember the moment I felt I could trust and indeed she did do everything she said she would plus some more. This is important because that is how I work with my clients. The day someone says they will do something and they don't is the day our relationship
ends. I look forward to an ongoing relationship with Robin. Brilliant, you are awesome, thanks!"
Stephanie Wiki, Director
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Contact Robin Major today to receive obligation-free advice about how to improve your small business marketing.

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